demi-fine jewelry · london, united kingdom · since 2014
Sidai Designs
Sidai Designs is a demi-fine jewelry brand based in london, united kingdom, founded in 2014. most of what they sell is earrings and bracelets in gold filled, often set with pearls and rubies. most pieces cost $43–$285, and a typical piece is about $116.
“We collaborate with Maasai women in Tanzania, East Africa to create design-led handmade accessories that merge time-honoured beadwork with a modern aesthetic.”
- most pieces
- $43–$285 · typical $116
- catalogue
- 589 live listings · 34% earrings
- materials
- gold filled and gold plated
- stones
- pearls, rubies, turquoise, sapphires and amethyst
- returns
- 7 days · exchanges
- shipping
- ships to 238 countries · dispatched within 5–7 business days · prices in USD
- also
- wholesale available
from the store
a few of their pieces.
photos and prices: Sidai Designs, as listed on Oct 2, 2026

Small Malachite Huggies - MALACHITE/GOLD
from $145

Small Ruby Huggies - RUBY/GOLD
from $145

Tanzanite Silver Bracelet - TANZANITE/SILVER
from $95

Tanzanite Utulivu Classic Bracelet - PINK/TANZANITE/ROSE QUARTZ/GOLD
from $89

Tanzanite Silver Zebra Necklace - TANZANITE/SILVER
from $165

Tanzanite Utulivu Classic Necklace - PINK/TANZANITE/ROSE QUARTZ/GOLD
from $108

Adjustable Ruby Ring - RUBY/GOLD
from $95

Adjustable Malachite Ring - MALACHITE/GOLD
from $95
what they make
the catalogue, by piece.
| piece | listings | from | typical |
|---|---|---|---|
| earrings | 199 | $45 | $125 |
| bracelets | 167 | $23 | $86 |
| necklaces | 127 | $57 | $155 |
| rings | 9 | $45 | $45 |
| anklets | 8 | $47 | $99 |
| brooches & pins | 1 | $45 | $45 |
their collections
materials
what it's made of.
share of the 584 pieces listed in each material. many pieces come in more than one, so the bars add up to more than 100%.
- gold filled62%
- gold plated14%
- sterling silver7%
- silver7%
- gold (karat not listed)4%
- brass & bronze0%
stones
- pearls18%
- rubies9%
- turquoise6%
- sapphires4%
- amethyst1%
style
- pearl21%
- bold & chunky19%
- huggies & hoops15%
how they shoot
Sidai Designs's product photography.
Sidai Designs shows about 2 photos per piece, mostly in square frames. we looked at the main photo of 24 listings: the backgrounds read as white background (63%), scene or on-model (21%) and plain neutral (17%), with a neutral overall tone.
measured from pixel colors at the edges of each photo, so treat it as a rough read. want to see your own pieces in another light? try bling ai free.
- white background63%
- scene or on-model21%
- plain neutral17%
pieces added to the store, by year
questions
Sidai Designs, answered.
similar brands
brands like Sidai Designs.

Midori Jewelry Co.
demi-fine · toronto, ontario
also demi-fine jewelry · also gold filled

F+H Studios
demi-fine · byron bay, new south wales
also demi-fine jewelry · similar prices (typical A$165)

Vermeer Studio
demi-fine · advance town, queensland
also demi-fine jewelry · similar prices (typical A$170)

Alana Maria Jewellery
demi-fine · freshwater, new south wales
also demi-fine jewelry · similar prices (typical A$139)

PetiteGrand
demi-fine · alexandria, new south wales
also demi-fine jewelry · also gold filled

Avant Studio
demi-fine · mosman, new south wales
also demi-fine jewelry · similar prices (typical A$174)
is this your brand?
claim Sidai Designs's page to fix anything we got wrong, add your story, and get a free bling ai reshoot of one of your pieces.
last checked Oct 2, 2026 from sidaidesigns.com. every fact here comes from Sidai Designs's own public store: listings, policies and pages. prices and policies change, so check theirs before you buy. spotted a mistake? tell us. is this your brand and you'd rather not be listed? request removal.