is Missoma jewelry real gold?

some of it. 19% of the 974 pieces we checked are listed in solid gold. the most common materials are gold plated (52%), gold vermeil (21%) and sterling silver (13%). gold plated means a layer of gold over another metal, thinner than vermeil or gold filled, so it wears through sooner. many pieces come in more than one metal, so check the listing for the option you choose.

where is Missoma based?

Missoma's store lists london, united kingdom as its location. it was founded in 2007.

does Missoma ship internationally?

yes. Missoma's store ships to 192 countries.

how much does Missoma jewelry cost?

most pieces cost £65–£695, and half of them between £98 and £209; a typical piece is about £125. by type: necklaces from £45, earrings from £45 and bracelets from £59.

what ring sizes does Missoma offer?

UK sizes F to Z, in whole sizes. not every ring comes in every size.

demi-fine jewelry · london, united kingdom · since 2007

Missoma

Missoma is a demi-fine jewelry brand based in london, united kingdom, founded in 2007. most of what they sell is necklaces and earrings in gold plated and gold vermeil, often set with cubic zirconia and diamonds. most pieces cost £65–£695, and a typical piece is about £125.

“Discover quality that lasts with sustainably handcrafted gold, silver & solid gold jewellery at Missoma. Every piece is covered by our 2 year warranty.”
in their words, from missoma.com

gold platedgold vermeildaintypersonalizedhuggies & hoopsrecycled gold & silverlab-grown stonesethically sourced

visit missoma.com ↗@missomalondon

most pieces: £65–£695 · typical £125
catalogue: 984 live listings · 36% necklaces
materials: gold plated, gold vermeil, sterling silver and 9k gold
stones: cubic zirconia, diamonds, pearls, onyx and moonstone
ring sizes: UK F–Z
shipping: ships to 192 countries · prices in GBP
also: pay later with klarna

from the store

a few of their pieces.

photos and prices: Missoma, as listed on Oct 2, 2026

what they make

the catalogue, by piece.

piece	listings	from	typical
necklaces	354	£45	£149
earrings	327	£45	£115
bracelets	182	£59	£125
rings	95	£49	£115
anklets	6	£75	£93.5
charms	5	£69	£69

their collections

materials

what it's made of.

share of the 974 pieces listed in each material. many pieces come in more than one, so the bars add up to more than 100%.

gold plated52%
gold vermeil21%
sterling silver13%
9k gold10%
14k gold9%
platinum3%

stones

cubic zirconia11%
diamonds11%
pearls10%
onyx3%
moonstone2%

style

dainty36%
personalized32%
huggies & hoops25%
pearl18%
charms & lockets18%

how they shoot

Missoma's product photography.

Missoma shows about 5 photos per piece, mostly in 4:5 portrait frames. we looked at the main photo of 24 listings: the backgrounds read as white background (100%), with a neutral overall tone.

measured from pixel colors at the edges of each photo, so treat it as a rough read. want to see your own pieces in another light? try bling ai free.

white background100%

pieces added to the store, by year

2'21

307'23

141'24

274'25

250'26

questions

Missoma, answered.

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last checked Oct 2, 2026 from missoma.com. every fact here comes from Missoma's own public store: listings, policies and pages. prices and policies change, so check theirs before you buy. spotted a mistake? tell us. is this your brand and you'd rather not be listed? request removal.