Questions, answered.

One photo of the piece, taken on your phone. It does not need to be styled, lit or edited — a clear shot on a plain surface near a window is enough. Bling AI builds the lighting, the background, the model and the grade around it.

No. You upload the piece, pick a studio, and get finished photos back. There is nothing to set up, no editing step, and no software to learn.

About a minute per shot. A small set covering one piece from several angles takes a few minutes.

Rings, earrings, necklaces, bracelets, cuffs and stacks — fine or costume, new or vintage. Highly reflective metal and clear stones are the hardest things to photograph conventionally, and they are exactly where this tends to help most.

Your actual piece. The photo you upload is the source, and the piece is preserved through the shoot — the model, the room and the light are what get generated around it. This matters for selling: the item in the listing has to be the item in the box.

15 photographic studios and 17 house models. Each studio is a complete aesthetic — its own lighting, palette and mood — and any model can be cast into any studio, so the same piece can be shot 15 different ways.

Yes. Any still can be turned into a short vertical video, which is what Instagram Reels, TikTok and Etsy listing videos want. It is the same process as a photo with one extra step.

Yes. You can design a custom model, lock her identity, and cast her into every studio, so your photography stays recognisably yours rather than looking like everyone else's.

Models are identity-locked, so casting the same model twice gives you the same face rather than a different person. That consistency is what lets a feed or a catalog look art-directed instead of assembled.

Yes. Product-only shots on surfaces and in styled scenes are supported alongside on-model photography. Most sellers use both: a clean product shot as the listing hero and on-model shots for scale and desire.

Start with 3 free photos and no card. Paid plans run from $39.99 a month up to $79.99 a month, each with a monthly pool of credits. Full pricing is on the pricing page.

Credits are what a generation costs. About 10 credits per photo and 100–200 per video. So a plan's credit allowance translates roughly into that many photos a month, and video costs more than stills.

No. At each renewal your plan's credits reset to the monthly allowance. For a busy month, top up with a one-time credit pack; pack credits last 30 days from your latest top-up.

Nothing you have made is affected — your images stay yours and stay available. You can move up a plan at any time, wait for the next monthly refill, or, on any paid plan, top up with a one-time credit pack (from $12.99 for 500 credits). Pack credits last 30 days from your latest top-up.

Yes. Plans are monthly with no annual lock-in. Cancelling puts you back on Free rather than locking the work you have already made.

When you cancel, you keep your plan and its credits until the end of the month you paid for; after that, plan credits end. Changing plan keeps the credits you have: an upgrade adds the extra credits straight away, and a downgrade gives the smaller allowance from your next renewal. Pack credits are separate: they last 30 days from your latest top-up, whatever happens to your plan.

Conventional jewelry product photography typically runs from roughly $40 to $150 per finished image, or several hundred to a few thousand dollars for a shoot day, and you pay again for the next collection. A monthly plan removes the per-piece cost, which is what makes it workable when every piece is different and inventory turns over.

Yes. Every plan, including Free, grants full commercial rights to what you generate. Use the images and video on your own store, on Etsy, on Shopify, on Instagram, in paid ads and in print.

No. Your uploads are used to make your images. They are not used to train any model and they are not shared with anyone else.

The jewelry is real and photographed by you; the model and the setting are generated. Rules differ by platform and region, and some marketplaces and ad platforms require AI-generated imagery to be labelled, so check the policy where you are selling. Being straightforward about it tends to build trust rather than cost sales, and the piece the buyer receives is the piece in the photo either way.

No. The house models are generated characters, not photographs of real individuals, so there are no model releases to manage and no likeness to license.

Yes, and Etsy's own guidance favours multiple angles plus a sense of scale — which is exactly what a generated set covers. There is a dedicated guide for Etsy sellers, including the four-shot listing pack.

Square (1:1) for marketplace grids, 4:5 for Instagram feed posts, and 9:16 for Reels, TikTok and Stories. Export the same shot at more than one ratio rather than cropping a single file badly.

Yes. Commercial rights cover paid media. Check the specific ad platform's disclosure rules for AI-generated creative, which change from time to time.

Both. There is an iOS app, and you can create in the browser on the web.